COVID-19 Update

Check for updates regarding IVCCD’s responses to COVID-19.

At this time, our campus is open to select students and employees only. Online classes are going smoothly; events remain canceled until further notice. Registrations are now being accepted for students enrolling in Summer and Fall Term courses. Students can access services and staff through email. Our switchboards are accepting calls, but most staff are not on campus at this time. Thank you for your continued understanding and support!

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MCC Marketing

Every company needs to sell its products and services profitably. The way to do that is through advertising, promotions, marketing, social media, sales, and public relations. Market research, marketing strategy, sales, advertising, pricing, product development, promotions, and public relations activity all fall under the realm of marketing. If you’re interested in helping a business profit through promotion, you’ll need to be creative, a strong communicator, and highly motivated.

MCC’s Marketing Degree

MCC’s Marketing degree provides a smart start, helping students acquire the right skills to achieve success. Upon graduation you can enter the workforce immediately. You are encouraged to discuss your specific needs and career interests with the Business Department.

  • A two-year Marketing Associate of Applied Science (AAS) degree for those who want to go directly into the workforce after graduation.

The link under Degrees Awarded (below) specifies current course requirements.

Marketing & Advertising Careers & Job Outlook

Employment of Advertising, Promotions and Marketing Managers is projected to grow 10 percent through 2026, faster than the average for all occupations. The median annual wage for Advertising, Promotions and Marketing Managers was $132,620 in 2018.

Competition for marketing job opportunities is expected to remain strong. Persons with related experience, a high level of creativity and strong communication skills should have the best opportunities. Those who have skills in new media and interactive marketing will be highly desirable candidates. Although projected employment will vary by industry, overall marketing jobs are expected to grow much faster than average for all occupations through 2026.

Follow these links to find additional up-to-date information on the U.S. Bureau of Labor Statistics Occupational Outlook Handbook web pages:

Degree(s) Awarded

Faculty Contact

George Johnson

George Johnson

George Johnson started teaching in the Iowa Valley Community College District in 1982 – yes a long time ago. As a firm believer in the con...

George Johnson started teaching in the Iowa Valley Community College District in 1982 – yes a long time ago. As a firm believer in the concept of “if you don’t like something—leave,” he has stayed because according to him “I truly love teaching the first two years of a college degree.” George taught his first...

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